Alex Chen

Alex Chen leads Creator Success at Viryze, where they've helped over 500 TikTok creators grow their audiences through strategic paid promotion. With 5+ years of experience in social media marketing and a background in data analytics, Alex specializes in translating complex TikTok advertising data into actionable growth strategies for creators.

Before joining Viryze, Alex managed influencer campaigns for major brands and saw firsthand how creators struggled with TikTok's native advertising tools. This experience drives their mission to democratize TikTok growth through intelligent automation and AI-powered optimization.

Alex's expertise spans TikTok algorithm mechanics, audience targeting psychology, and ROI optimization for creator campaigns. They've spoken at Creator Economy Report conferences and contributed to publications like Social Media Today and Creator Economy News.

When not analyzing campaign performance data, Alex creates educational TikTok content about sustainable creator growth, maintaining a personal following of 45K engaged fans who rely on their weekly growth tips.